J AARON GUILES
ART DIRECTOR / DESIGNER
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LOOK + FEEL EXPLORATION
Establishing the different visual systems.
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WEBSITE REDESIGN
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HOME PAGE
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MEGA NAV
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LANDING PAGES
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PRODUCT LISTING DETAIL
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PRODUCT DETAIL PAGES
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TECHNOLOGY
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WHO'S SWINGING SLUGGER
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HERO IMAGERY / BATS
Created over a hundred unique hero images throughout the site to feature different products and campaign messages.
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HERO IMAGERY / GLOVES
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HERO IMAGERY / GEAR
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BRAND + PRODUCT VIDEOS
As part of announcing the rebrand, we created a series of powerful videos that introduced the new brand, showcasing specific products and their performance.
Cinematography: Cole Kirkpatrick
Motion Graphics: Isaac Murray
